The Rise of Streaming Platform Kick

In the first article linked below, popular streamer Ninja discusses the potential of upcoming streaming platform Kick.

The most enticing aspect of Kick is its 95-5 revenue split (which is a massive improvement from Twitch’s 50-50 split). Streamers are able to keep a significant more amount of money from their earnings on Kick. However, while the revenue split is better, the overall numbers on the platform are lower. According to one source, Kick is projected to have between 1-7% of the total viewers that Twitch has. So while Kick streamers have potential to make a lot more money, they will have to fight hard for every dollar they earn for the time being.

Kick’s community guidelines also differ a lot from Twitch. Streamers on Kick can engage in activities that they would easily be banned for on Twitch. In one incident, a streamer named Heelmike performed explicit sexual acts while live and only received a one day ban. One concern lies with the safety of minors on the platform. On the same stream, Heelmike reads a chat message where a viewer admits to being 12 years old and to masturbating to his stream. Heelmike responds by saying “let’s go, you’re a man”. It’s not just Heelmike that is doing stuff like this. Several other creators on Kick are performing similar acts on stream, without any repercussions. According to TrainwrecksTV, Kick is working on its Terms of Service.

The platform has signed some big creators, including TrainwrecksTV, Destiny, GMHikaru, and Adin Ross (who was previously banned from Twitch after featuring unmoderated hateful chat messages on his stream). It remains to be seen whether Kick will become one of Twitch’s rivals.

https://kotaku.com/fortnite-twitch-streamer-ninja-mixer-kick-livestream-1850308411

https://win.gg/news/kick-vs-twitch-what-platform-pays-more/

https://win.gg/news/heelmike-one-day-ban-on-kick-sets-a-dangerous-precedent/

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